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New Product Range: Bitter Bastards

by Ben Ellefsen     15. May 2014 12:00

Bitter Bastards

So – cocktail bitters then. The salt, pepper, Worcestershire Sauce and Encona of the Cocktail world. Cocktail seasoning if you will.

This new, and tremendously exciting launch sees the phasing-out of the Master of Malt bitters range in favour of this new, improved and super-exciting range of cocktail ingredients. Why the change though?

Well.

Sit down children, and I shall tell you a story all about standardisation, Rapid-Maceration, the effects of Gravity on particle-suspension, oil-solubility and swearing:

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Master of Cocktails - The Modern Cocktail No. 2

by Ben Ellefsen     28. April 2014 11:26

Master of Cocktails Modern Cocktail No 2

This week on #MasterofCocktails we're making a lesser known cocktail – the 'Modern Cocktail No. 2', taken from the superb reference tome that is The Savoy Cocktail Book.

Now – it's worth remembering that Mr Harry Craddock, the author of this book, would have had access to very different ingredients to the ones we have today. For that reason, I've (hopefully lovingly) changed a few of the quantities and in one case omitted an ingredient. I'll explain as we go.

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Global Online Whisky Retailer of the Year, World's Best Blended Whisky & more...

by Ben Ellefsen     28. March 2014 10:53

World Whiskies 2014 Awards

So – it's that time of year again.

Last week, we attended the Whisky Magazine World Whiskies Awards (and Icons of Whisky), and came away with a slew of trophies and awards to show for another year's hard work.

First things first – we're absolutely delighted to announce that we've retained our crown as 'World's Best Online Whisky Retailer' for the third year on the trot. An absolutely fabulous achievement which we're immensely proud of. We've said this before (and will keep on shouting it from the rooftops) but our site remains the only purpose-built online whisky shop coded from the ground up. It took an extraordinary amount of effort to build something that wasn't based on a standard e-commerce platform, and we're all hugely proud of the software stack we've built.

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Master of Cocktails - The (Original) Martinez

by Ben Ellefsen     24. March 2014 12:21

Master of Cocktails The original Martinez

This week we're re-visiting a recipe for the first time on #MasterofCocktails – The Martinez.

The reason we're doing this is that the first recipe published way back in October was the distinctly modern version. Heavy on the gin, and light on Vermouth. Today we're going back to the old-school, with a 1:1 Gin:Vermouth recipe.

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Master of Cocktails - Espresso Martini

by Ben Ellefsen     10. February 2014 13:18

Master of Cocktails Espresso Martini

For this week's #MasterofCocktails we're having a go at a modern classic. An Espresso Martini. Now before we begin, we're going to start by getting a few silly preconceptions out of the way...

The biggest one is probably the ingredients. If anyone says that you need a coffee liqueur to make an espresso martini, chances are they're trying to sell you some coffee liqueur. Or have been paid by a Coffee Liqueur Brand.

The thing about coffee liqueur is that it's made of coffee, and alcohol. We're using incredibly fresh coffee for this, which means you're going to get more than enough coffee punch, and won't have to sacrifice any flavour (as larger, more complex flavour molecules tend to degrade over time). We're also using dry ice today. As detailed last week, you can get this by ordering from online stores that ship frozen.

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Master of Cocktails - Singapore Sling

by Ben Ellefsen     3. February 2014 13:07

Master of Cocktails Singapore Sling

Another classic long drink for this week's #MasterofCocktails – this time around we're making a Singapore Sling to tie in with Chinese New Year. Definitely not a massive coincidence levered into the proceedings. Nope. Not that.

Remember, you can follow along on twitter from 6pm every Sunday before the recipe appears here on the blog the following day for your reference and general delight.

So, a bit about this cocktail - the Singapore Sling is a stalwart at Singapore's Raffles Hotel, dating back to the early 20th century. I've taken a slightly updated twist, however, heavily inspired by the superb book 'The Curious Bartender', by Tristan Stephenson. More on that shortly...

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Master of Cocktails - The Adonis

by Ben Ellefsen     20. January 2014 13:49

Master of Cocktails Adonis

As promised, we made another low(ish) alcohol drink this week for #MasterofCocktails that’s fantastic in its own right. This one's called The Adonis and it's a real flavour-packed treat!

It's taken from ‘The Art of The Shim: Low-Alcohol Cocktails to Keep You Level’ by Dinah Sanders, a superb compendium of yummy low(er) alcohol cocktails. Well worth a look.

Without further ado, here are the ingredients:

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Master of Cocktails - The Chrysanthemum

by Ben Ellefsen     6. January 2014 12:16

Master of Cocktails The Chrysanthemum

Happy New Year! Time for this week's #MasterofCocktails. No #Dryathlon for us, thank you very much.

If though, like us, you've had an entire Christmas of rich stuff and beery nonsense, you'll be happy to learn that all through January we're going to be preparing some slightly lighter cocktails. All January's drinks will be *under* 2 units.

This is quite a challenge in itself – most cocktails contain at least a double-measure of strong booze, but nevertheless. We're not cheating and making small drinks either. These are all proper-sized, delicious cocktails.

So, without further ado – this week we made a 'Chrysanthemum'. If the combination of the name and low ABV are making you feel uncomfortable, don't worry. It's got absinthe in it. Mmm...

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Master of Cocktails - Vieux Carré Noeleux

by Ben Ellefsen     16. December 2013 15:17

Master of Cocktails Vieux Carre Noeleux

This week's #MasterofCocktails recipe is an absolutely stunning, christmassy twist on one of the true classics. The Vieux Carré dates back to the 1930s, but as we're creeping ever closer to Christmas 2013, here's a version using the latest festive ingredient from Professor Cornelius Ampleforth.

Many thanks go to Mark Gill (@thecocktailgeek) for the inspiration behind this one – a top suggestion that's very much appreciated.

In case you're sick of Christmas cocktails, apart from the fact that we pity you, there's also some good news – next week we're doing something totally different and you can find all the ingredients you'll need for that one at the bottom.

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Master of Cocktails - The Improved (New) Holland Gin Cocktail

by Ben Ellefsen     25. November 2013 17:28

Master of Cocktails Improved New Holland Gin Cocktail

Right then chaps, this week’s #MasterofCocktails recipe is The Improved (New) Holland Gin Cocktail. Despite what you may be thinking, this is one that whisky fans will really enjoy. We're using some top notch American ingredients here too, including the New York Distilling Company’s fantastic Chief Gowanus New-Netherland Gin as well as some Cask-Aged Whisky Bitters.

Brooklyn, you see, used to be a Dutch colony. Yep. And this gin we're using is a Holland gin (i.e. a genever), and it was made to a 19 century American recipe with the help of David Wondrich, using the New York Distilling Company's unaged, double-distilled rye whiskey. Moreover, it's bloody fantastic.


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